The Law Society is the independent professional body for solicitors in England and Wales. We are the voice of solicitors, driving excellence in the profession and safeguarding the rule of law.
Our members are at the heart of what we do, and we're committed to providing ongoing support, training and events to assist them in their careers as well as acting as their voice to campaign on important issues.
As our Social Media and Digital Community Manager, you will join a creative team in a fast-paced environment. You’ll work with the Membership Communications Lead to create and deliver effective channel strategies for each of our social media platforms and our digital community, Connect.
You’ll manage a small team to plan, create and deliver audience-centric social media campaigns and day-to-day activity to engage with a range of different audiences.
One of your responsibilities will be working with different teams across the business to build their understanding of what impactful social content and messages look like (written and visual) and produce engaging content yourself.
You’ll also work with the Membership Engagement & Services Team to develop a growth strategy for Connect, our online digital community/forum, and work with different teams to build their understanding and experience in effective engagement and moderation.
You’ll also develop our approach to using member data and analytics to demonstrate the performance of our work and target different audiences and, where appropriate, the use of paid advertising. As part of this, you’ll manage agency relationships and the budget for paid social media spend.
We also have plans to develop an effective and consistent approach for using social media ambassadors and spokespeople to expand our reach and impact across our main social channels, and you will play an instrumental role in the development and delivery of this approach.